Data Analysis
On completion of the EyeTracking sessions, we do an in-depth offline analysis and
prepare a report to summarize the results and provide a concise set of findings
and recommendations. EyeTracking, Inc. supplies several graphical analyses, depending
upon a client’s need, in easy to understand PowerPoint Presentations. The primary
analyses are GazeTraces™, GazeSpots™, GazeStats™, GazeTransitions™ and our patented
Index of Cognitive Activity (ICA).
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